What are the pros and cons of software subscription vs. perpetual license?
Olivier Marschalik, 15 years building revenue engines for tech, consulting at www.m0thersh1p.techAnswered Oct 3 2013 I have had a lot of experience on this question over the last 10 years, both as a sales/product guy and also as a sales leader and CEO. It has changed over time and will continue to do so, but …
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